Jujulipps, a South African-born artist currently based in New Zealand, has just dropped her latest single ‘Saucy’ which is already creating a buzz. This up-and-coming rapper has been making waves in the rap scene in and around the city of Tāmaki Makaurau where she is based, and now she’s bringing her hot beats back home. With roots stretching across the African continent, including ancestral ties to Burundi and Congo, Jujulipps draws inspiration from the soulful sounds of Africa, the upbeat rhythms of Amapiano, and the powerful energy of hip-hop and afrobeat.
Watch the official music video here
Jujulipps is proud of her heritage and her music is a celebration of the richness and vibrancy of her home continent. “As a child of the diaspora, my ultimate goal is to empower my listeners to feel good about themselves, recognize their worth, and to be proud of who they are, especially my fellow immigrants who now call Aotearoa (New Zealand) home,” she says.
The official music video for ‘Saucy’ is a visual feast, showcasing Jujulipps’ confidence and style. The video, directed by Alex Hargreaves and produced by Caitlin Shinnick, features elaborate hairstyles by hairdresser Paida Machakaire and stunning designs by Syndel that perfectly embody the spirit of the song. The video starts with Jujulipps sitting on a throne and exudes the same confidence and energy that she embodies in her music.
‘Saucy’ is the first release off of Jujulipps’ upcoming EP Get That Shot, which is set to drop at the end of the year. Produced by Abraham Kunin and mixed by Luke Berryman, this single is a true game-changer. Since the release of her debut single ‘Hilary Banks’ in 2021, Jujulipps has been eagerly anticipated and ‘Saucy’ does not disappoint.
Jujulipps has already performed at a series of events, including a national tour with Synthony, and stages at various New Zealand summer festivals, including Northern Bass, Cuba Dupa, Cross St. Festival, and a show for the cancelled 2023 Laneway Festival. She also performed at AUSA Orientation week and supported US rapper Cakes Da Killa at Auckland’s iconic FILTH.
With her unapologetic confidence and unique sound, Jujulipps is definitely one to watch in the world of rap and hip-hop. Check out the official music video for ‘Saucy’ and get ready to feel empowered and inspired.